CLIENT
A Vision for Success
Get to Know SunglassLA
SunglassLA is a premium eyewear boutique that offers a wide range of stylish sunglasses at affordable prices, with a focus on individuality and self-expression. Their vision empowers customers to express themselves through timeless fashion.

CHALLENGES
We Help Companies Design the Right Solutions
Eliminating Technical Issues
SunglassLA faced performance issues that led to potential customer and sales loss. They needed a reliable platform capable of handling increased traffic levels.
Removing Limitations
SunglassLA's vision is about enabling their customers to freely express themselves through timeless fashion. This requires an aesthetic that aligns with their brand message. However, they had not yet found the balance between functionality, adaptability, and aesthetics with their e-commerce platform.

SOLUTIONS
Our Key to Success
BigCommerce offers an all-inclusive solution for eCommerce. SunglassLA needed something scalable, consistent, and responsive to ensure no disruptions for their customers. The fulfillment options and potential APIs added another layer of benefits that gave SGLA confidence in this platform. SmartOSC also collaborated with SGLA's creative team to create a standout design that highlights products and collections without compromising user experience (UX). BigCommerce does not have the same design limitations as the previous platform, allowing for greater creative freedom.
ChannelAdvisor connects its clients with new and existing demand sources for their products. This makes it a great addition when considering multiple sales channels, including marketplaces and physical retail space. SunglassLA wanted to integrate their efforts from both the web store and the marketplace while maintaining stable management for both. As this is still the early stage of SGLA's ambitious strategy, the solutions offered by ChannelAdvisor related to sales, marketing, and fulfillment will ensure they have room to continue growing without limits.
ChannelAdvisor connects its clients with new and existing demand sources for their products. This makes it a great addition when considering multiple sales channels, including marketplaces and physical retail space. SunglassLA wanted to integrate their efforts from both the web store and the marketplace while maintaining stable management for both. As this is still the early stage of SGLA's ambitious strategy, the solutions offered by ChannelAdvisor related to sales, marketing, and fulfillment will ensure they have room to continue growing without limits.