To respond to the dynamic market and evolving customer preferences, as well as with a vision for inclusive medical services that deeply reach every individual in society, MEDLATEC seeks to update their legacy application known as iCNM. Their vision includes a complete relaunch with a new name, new look, features, and much more.

SmartOSC joins MEDLATEC to address the hospital's need for a comprehensive solution capable of integrating various systems, including content management, search optimization, customer data platforms, hospital information systems, laboratory information management systems, CRM, partner ordering systems, mobile applications, and internal systems such as PIM, ODS, and POS.

SmartOSC, as a leading digital transformation consultant, collaborates with MEDLATEC to understand their unique needs and develop a robust eCommerce site on the Magento platform. This solution prioritizes building a solid information system foundation that can easily adapt to future business scaling. Key features and integrations include:

• Content Management Functionality for personalized information delivery
• Search Optimization for an enhanced user experience
• Customer Data Platform (CDP) Integration
• Hospital Information System (HIS) and Laboratory Information Management System (LIS) Integration
• CRM, Partner Ordering System, Mobile Application, and Internal System Integrations
• Collaborative Medical Model for in-person medical examinations and treatments
• Online Appointment Booking with doctors from affiliated clinics and hospitals nationwide
• eCommerce Platform for Pharmaceutical Products, allowing suppliers to upload and integrate with other platforms
• Closed Management System for home examination services and online drug purchases/sales

To improve the customer experience and convenience, SmartOSC separates the old iCNM application into two: MEDON Doctor for doctors and MEDON for patients. The collaborative medical model is updated with an online version, allowing customers to book appointments not only with MEDLATEC doctors but also with affiliated clinics and hospitals across the country.

We implement an omnichannel approach, providing a seamless experience for customers, from personalized online interactions to in-person medical examinations.

MEDON also facilitates an online pharmacy, enabling pharmaceutical companies and medical equipment suppliers to showcase and sell their products. The closed management system enhances the user purchasing experience by managing deliveries, order tracking, and integrating electronic payment gateways, creating transparency in the medical and pharmaceutical product trading platform.